White Papers
The advertising industry can take action on carbon emissions today by evaluating its options for display signage. It can be a complex issue to navigate and we’re dedicated to setting out the facts.
Below you’ll find the best of our thinking and, we hope, some great reasons to take the Bright Green route…
| Bright Green Advertising November 27th, 2007 As global warming moves to the top of the public agenda, the advertising industry is starting to ask how we can drive down the carbon footprint of backlit signage. It’s clear we need to do everything we can to reduce the environmental impact of traditional display advertising now, before governments start to legislate financially punitive measures… |
A brighter backlit future
A new green frontier
Bright Green Advertising

Site additions
We’ve added a lot of new information to our site in the last few weeks - here’s a handy guide to’what’s new’ …
Sending the right messageI recently saw a large backlit billboard promoting the environmental efforts of a major oil company…
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