Business Cases
Whatever your display needs, there’s many great commercial reasons to pursue a Bright Green solution - from reducing your carbon footprint and operational costs to improving the quality of your assets.
The following documents describe how and why you really ought to be considering a Bright Green system….
 | Dump the tubes July 9th, 2009 Here’s a presentation we made at the FEPE 2009 conference. It’s designed to be presented rather than read but there are some good resources in here. Click here to download |
| The Local Authority Story November 28th, 2007 Too many municipalities and state governments have overlooked an important source of greenhouse gas emissions that is under their control: backlit display advertising. These displays are wasting far too much energy and generating far too many greenhouse gases – simply because local governments don’t know there’s a better way. |
| The Contractor Story November 28th, 2007 The outdoor media industry is under increasing pressure to reduce its carbon footprint. Advertisers want to reduce their environmental impact without reducing their impact on consumers. Local and national governments are setting new targets for reducing carbon emissions across all industries. It’s time to take a fresh look at the way the industry backlights. |
