A brighter future for backlit displays
The outdoor media industry is under increasing pressure to reduce its carbon footprint.
Advertisers want to reduce their environmental impact without reducing their impact on consumers. Local and national governments are setting new targets for reducing carbon emissions across all industries.
At the same time, backlit media is growing fast, for one simple reason: advertisers love it.
It’s time to take a fresh look at the way the industry backlights.
A better way to backlight
There’s a new way to backlight your displays that looks better, costs less and reduces energy use by as much as 88% - dramatically reducing the carbon footprint of each and every display.
Install the Bright Green Matrix LED system to eliminate the cost, carbon footprint and maintenance burden associated with fluorescent tubes.
A green initiative that pays for itself
By using less energy, lasting longer and requiring no maintenance, Bright Green Matrix systems don’t just reduce your carbon footprint, they pay for themselves.
With advertising rates and occupancy levels subject to volatility, this is an easy way to protect profit margins and return significant savings straight to the bottom line.
The warm glow of a happy advertiser
Bright Green Matrix is optimised for advertising display, producing a bright light that makes any creative ‘pop’. And because there are no tubes behind the posters, there’s no striping – just an evenly illuminated display surface that always looks its best.
Unlike fluorescent tubes, Bright Green systems can be dimmed, programmed and turned on and off, saving more energy and opening up new creative opportunities.
Finally, advertisers are increasingly rewarding suppliers that can demonstrate sustainable solutions and reduced carbon emissions.
A sustainable system for any site
There’s a Bright Green solution for every application, from 6-sheet bus shelter to backlit billboard.
Chosen by top contractors around the world
Bright Green systems are in daily use by some of the industry’s most progressive contractors, including CBS Outdoor, JC Decaux and Clear Channel.
The systems are easy to install and can be retro-fitted into an existing display.